CFMClimateFlow Media
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Foundation Package

The Core Transformation - one build, done right.

A once-off, complete rebuild of your HVAC website, engineered around conversion. We replace your dated brochure site with a fast, SEO-tuned property built to turn local searchers into booked jobs. Delivered in 30 days, then yours to own outright, with your first month of page changes included at no additional charge.

Investment
Initiation fee
$1,000–$5,000once-off
Comparable agency rebuilds typically run $7,500–$15,000. Exact fee is set by your free website audit score. The healthier your current site, the lower the fee.
First month of changes
$1,500 → $0included free
Every page change you need in the first month after launch is included at no additional charge. After that, full-page updates are $1,500 each, or covered continuously under The Growth Engine.
Minimum term: None. One-time engagement.
Best for: Contractors who need a solid, conversion-ready site and a search foundation as a once-off build.

What's included

  • Custom mobile-first website design and build
  • First month of page changes included ($1,500 value, now $0)
  • Full site copy written for HVAC buyer intent
  • Conversion Rate Optimization (CRO) architecture
  • On-page SEO, schema, and Google Business Profile alignment
  • Service-area and city landing pages
  • Call tracking, form tracking, and GA4/GTM setup
  • 30-day launch timeline with weekly checkpoints
  • Full ownership of code, content, hosting, and accounts

How it works

  1. 1
    Free website audit
    5-minute personalized video audit of your current site. This also sets your initiation fee.
  2. 2
    Strategy & copy
    We map your services, cities, and offers, then write copy tuned to how homeowners actually search for HVAC.
  3. 3
    Design & build
    Custom mobile-first design, tracked development, and CRO-first layouts.
  4. 4
    Launch & handover
    Site goes live in 30 days. You own everything: code, content, hosting, ad accounts.
  5. 5
    First month free changes
    For 30 days after launch we make your requested page changes at no extra cost, so the site is exactly right before you go it alone.

Package questions

Is this enough on its own to grow my organic traffic?
It is a great start, and the strongest foundation you can have. But organic traffic takes time to build: rankings, content depth, and authority all compound over months. This package gets you off the starting line properly. To keep climbing after launch, it needs the continued support of The Growth Engine.
What exactly is free in the first month?
Page changes and content updates you request in the 30 days after launch, normally billed at $1,500 per full page, are included at $0. It lets you fine-tune the site with real traffic feedback before any additional cost.
Why does the initiation fee vary?
The fee is set by your free audit score. Sites in worse shape need more strategy, copywriting, and technical cleanup, so the fee scales from $1,000 (score 100) to $5,000 (score 50 or below).
How are payments structured?
50% due on acceptance to kick off, 50% on delivery when the new site goes live.
What if I need changes after the first month?
Full-page updates are billed at $1,500 per page, as needed. If you want continuous updates and weekly optimization, add The Growth Engine instead.

Start with a free 5-minute audit

Every engagement kicks off with a free personalized video audit of your current HVAC website. We'll show you exactly where this package would move the needle before you commit to anything.

Claim your free audit